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How does Purple Toothpaste work?
The toothpaste uses color-correction principles by applying violet pigments to neutralize yellow tooth discoloration. Its formula combines two water-soluble dyes to create a deep purple shade that optically counteracts yellowing, enhancing the natural whiteness of teeth during regular brushing.
The effect is based on the same principle as purple shampoo for blonde hair - purple and yellow are opposite colors that cancel each other out.
Does Purple Toothpaste work for everyone?
Our purple toothpaste works for most people and gives fantastic results, but we understand that teeth are individual and in some cases, it may not work as well for everyone. That's why we offer a 30-day money-back guarantee. If you happen to be one of those who don't experience the results you expected, don't hesitate to contact us at support@scandinaviansmiles.com and we'll be happy to help!
What are the ingredients?
Purple Toothpaste is 100% vegan and cruelty free.
Glycerin, Aqua/Water, Sorbitol, Hydrated Silica, Xylitol, Polysorbate 80, Cellulose Gum, Mentha Piperita (Peppermint) Oil, Phenoxyethanol, Sucralose, Tetrasodium Pyrophosphate, CI17200/D&C Red No. 33, CI42090/FD&C Blue No.1, Ethylhexylglycerin.
How do I use Purple Toothpaste?
Apply 2 pumps on a soft toothbrush and brush gently in circular motions for 2 minutes. Spit out after use, do not swallow. Then rinse your mouth with water.
Can I use Purple Toothpaste with braces or other dental corrections?
Purple Toothpaste works safely with all types of dental corrections and does not affect them, as it is a mild treatment. However, we always recommend checking with your dentist before using it if you are unsure whether you can use it.